Hear It Direct’s concept reshapes the real estate business, creating a consumer-centric, consumer driven approach to home buying and selling.  Agents and market forecasters can gain insight and learn how to create value and trust through attending this groundbreaking one-day experience.

Developed by real estate leaders Sue Adler and Robert Hahn, Hear It Direct, was created to share the new consumer-driven real estate model with the industry.  Hear It Direct, Texas is the second in a series of events delivering the message of what people want from real estate tools, the agent they work with, and the home searches they conduct on their mobile devices.

Sue Adler was recently recognized as one of the leading women in the real estate industry by the Women’s Council of Realtors® and has been one of the top selling Realtors in New Jersey since 2005.

Tickets and an informative custom research report plus a DVD series recapping the event will be made available through the Hear It Direct website at http://www.hearitdirect.com/events/. To learn more about Hear It Direct, please contact 973.869.9357.  The Hear It Direct conference is scheduled for May 21^st, 2012 in Plano, Texas at the Dallas/Plano Marriott at Legacy Town Center located at 7121 Bishop Road, Plano, Texas 75024.  The event runs from 9:00 AM to 4:00 PM and will include a networking Happy Hour afterwards.  The cost for the entire day is $99.

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Laguna Beach, CA –  Virtual Results, LLC. is excited to announce it has teamed with Happy Grasshopper to offer all VR clients even more value in 2012!   “Virtual Results websites are already one of the best values an agent can choose.  They are beautifully designed, carefully coded on the WordPress platform and they are built to convert traffic to leads.  Just a great site at a great value.” says VR founder Jim Marks. “We provide our clients content, syndication tools, and we are rolling out more and more proprietary features all the time, like our new evergreen post tool.”

Virtual Results newest feature  is the partnership with Happy Grasshopper.  This will allow VR clients to engage their sphere like never before.

Happy Grasshopper encourages interaction, by creating interesting, clickable, relevant emails.  The emails promote interaction and create interest, therefore generating the ultimate goal… relationships.  “The synergy between the goal of Virtual Results websites and Happy Grasshopper makes this a perfect relationship,” stated Dan Stewart, President of Happy Grasshopper, “Both companies work very hard on creating clients from contacts.”

Virtual Results, Jim Marks believes the Happy Grasshopper service will be of huge benefit to Virtual Results’ clients.  “Combining the technology of Happy Grasshopper with Virtual Results creates a win-win situation for all of our clients,” Marks said.  “Now VR clients can send effective client emails ‘as is’ or with a little personalization, without getting bogged down on the wording of each email.”  Marks continued, “Combining our products makes it EASY for VR clients to reach their clients AND build relationships.”  “We have tested this product extensively and the contact rate is quite amazing.”

Adding Happy Grasshopper service to the Virtual Results offering enhances VR clients internet marketing plan seamlessly and effortlessly.  As each VR website generates leads, new contacts can be added to the existing mailing list easily and each email is carefully crafted by Happy Grasshopper.  With an average 29.3% open rate, effectiveness is guaranteed.  In addition, VR and HG has made it plain simple to get started.  Simply send us a client email list.  Virtual Results and Happy Grasshopper will do the rest.

To learn more about Virtual Results websites, please contact 888.99.RESULTS.

To learn more about Happy Grasshoppers email service, please check out happygrasshopper.com

 Virtual Results Clients  get started today!!  simply Fill out the simple form below!

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The Whipple-McFeely Team, who chose the Moondance theme, consists of dynamic real estate duo, Jeanne Whipple and Kristin McFeely who state:

“Together we provide a creative and stylish approach to buying and selling real estate that has earned us a loyal clientele and a referral-based business. We love what the Philadelphia real estate market has to offer and offer you, your friends, relatives and colleagues – the highest standard of service excellence.”

CJ Hays, their Virtual Results Rep, first met this creative sales team from Philadelphia at the Inman News, Agent Reboot meeting in New York City earlier this year where Virtual Results’ President, Jim Marks was a keynote speaker.

In addition to the launch of the Moondance theme, Virtual Results has added a new theme to the website mix called Amaryllis, which we will be debuting later this month.  Call us at 888.99.RESULTS, ext. 1 if you want to be one of the first to sport the Amaryllis theme – it’s simply amazing!

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As a home seller, you may feel challenged in trying to anticipate what you can do to make your home more inviting and attractive to a prospective buyer.  However, the following easy steps can welcome your buyer instantly and help them to feel as though they are “coming home” when they enter your property, so read on.

First, look out your windows.  Are they clean and inviting?  Do you have a pleasant view or can you camouflage it with some temporary plants just outside the window?  Whenever you leave or anticipate a home showing, remember to leave the window coverings open so natural lighting can show off your property.  The more light the better, so evaluate whether additional room lighting should be left on,  as well.  If the weather is nice and the outside noise quiet, consider leaving a window open to create a slight breeze.

Is your home comfortable looking?  Is the temperature moderate and the ambiance set without being overdone?  Soft music, flowing water from a fountain, or fresh flowers can leave a lasting impression about the “feel” of a home.

Your goal is to intrigue the senses throughout your home.  Whether it’s a soft blanket or an antique desk; if you have an unusual and beautiful showpiece, show it off.  Creating a lasting impression through touch or evoking a memory, since these are often reasons later given for why a particular home was chosen.  The sense of smell is very powerful, too, so keep in mind that baking cookies REALLY can help in the sale of your home.  If you do have the smell of baked goods lingering in your home, please make sure the cookies are available for potential buyers so disappointment does not cloud their view of your property.

Lastly, leave the house.  That’s right – let the potential buyer have a chance to feel that the house is theirs – if even for 15 minutes.  Your home buyer needs to feel as if they are in their new home.  For this reason, many professional home stagers recommend eliminating personal effects and photos when a home is being shown.  Remember, your main job as a home seller is to prepare your home so potential home buyers feel a sense of ownership and an urgency to make it theirs before they leave.

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Well, we’ve done it again.

We understand that your TWO major challenges are LEADS and TIME.   We have created something that will make a difference in your life by freeing up TIME for you to engage clients.  Oh, and we are giving it to you FOR FREE.

Starting today, you can subscribe to be a part of the new Virtual Results PubSub Network. “VRPubSub” is our innovative blogging syndication service delivering extremely high quality real estate blog posts to your website twice weekly, AUTOMATICALLY.

Once subscribed, you will have the opportunity to not only get fantastic content for your website (with YOU as the author), but you can also edit, link, and share the posts as you like.  This is NOT just more regurgitated content.  Every VRPubSub blog post is written by our top Virtual Results’ real estate blogger, a professional journalist with over 20 years national writing experience, ensuring you the quality that your clients  appreciate and WANT in their inbox.

All you need to do is choose WHAT delivery method you would like.  You have 3 choices.

1) The automatic option, which will automagically just post the VR post to your blog.  No Muss, No Fuss and you get to choose who the author is.

2) The draft option, which places the post in draft mode so you can edit it, make it YOURS, and manually publish it to your blog.

3) The “I dont need no stinking blog posts” option which allows you to turn off posting completely, although why you would choose this is beyond us.

However in the interest of vacations, (wouldn’t you prefer auto posting while you were away) or a need for less readership (you are overwhelmed by positive comments on your blog), we needed to give you that choice.

If you would like to receive your posts in Draft Mode, you dont have to do anything.  We have you handled.

However, If you would like NOT to receive posts OR Receive them Automagically?  Its just 3 easy steps..

So, look for the notification emails that signify we have sent a new post..  and watch your VR Blog grow!

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The last five weeks have brought mortgage rates to historic lows according to Freddie Mac, with many averaging below 4%. That means more buying and bargaining power for you, the home buyer. In fact, according to last Thursday’s Primary Mortgage Market survey by Freddie Mac, the average rate for a 15 year mortgage was 3.16% with fees and points averaging .8 and the average rate for a 30 year mortgage was 3.89% with fees and points of .7.

Keeping those stats in mind, it’s always wise to do your homework and ask your lender for a list of current rates and determine if those are lowest for that day or week and if the rate is fixed or adjustable, as that answer will affect your payment significantly. Keep in mind that the APR (annual percentage rate) considers all fees, including points and other charges such as origination, underwriting, or closing costs fees, so it may be advantageous to use in comparisons. In a constantly evolving real estate market, it’s always wise to educate yourself and shop around, listen up, and be ready to make the best deal you can on your home purchase and your lending costs.

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Jobs’ thoughts on Microsoft & Bill Gates were interesting to say the least. One concept that was discussed at length throughout the book was closed versus open systems — Apple versus Microsoft. Apple is an example of a closed system, since Apple controls the hardware, operating system, software, and user interface. Compare that to the most notable example of an open system approach, Microsoft, which controls the operating system, but nothing else. I don’t think there is any question which user experience is better. Is Apple’s more expensive? Sure. But quality costs money. Will open systems reach a broader audience? Yes. Margins are higher on closed systems, but open systems have historically made up, and surpassed, that with volume.

I used to be pretty firmly in the camp of open systems but have shifted a few notches toward closed systems after reading the Jobs biography. Don’t get me wrong, I still think open systems have a place — and it’s clear based on the volume of Android’s being purchased that many agree with me. Microsoft has proved that with Windows. But I’ve come to appreciate the power of great products — and great products require a more controlled environment. Individuals don’t know what they want, until you show it to them. The Model T, iPhone and iPad proved that. At Virtual Results, we’re not shy about telling agents and brokers we understand websites and consumer web behavior better than they do. We have millions of clicks of analytics behind what we do. Frankly, if an agent or broker thinks they can build better websites than us — they should probably go start a website design company rather than sell real estate.

Reading the book made me better understand Jim’s perfectionist nature when it comes to products. There are times where we’ll show him something, and his immediate reaction is “that’s crap” (not unlike Steve Jobs’ reaction to many early products shown to him by the Apple team). He doesn’t mean it’s literally crap, he means it can be better…and that we need to spend the time it takes to make it perfect. There are certainly tradeoffs; operating to perfection takes longer to ship and costs more money. But we believe it’s worth it.

What’s the take away from all of this? If you want the cheapest website solution on the market and/or want to spend a ton of your own time figuring out how to build a website that works? That’s your choice.

But if you want a product that just WORKS without the hassle? Contact us so we can get you up and running for 2012.

Contact Us

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Lifestyles of La Jolla is a custom blog dedicated to exploring the La Jolla lifestyle.

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URL: https://www.facebook.com/LifestylesofLaJolla?sk=app_320201431331067

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URL: http://tsegroup.com/

Description: Tse Group is powered by our Bravado theme and covers Saratoga, CA and the surrounding area.

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