“That’s Why I Have You Guys”

I exchanged emails with a client of ours a week or so ago that ended with a reply of “That’s Why I Have You Guys”.

The email thread started with a request to tweak the home page by adding an additional graphic to the sidebar. It may come as a surprise, but it wasn’t because I completed his request in a timely fashion — I didn’t. In fact, I didn’t complete the initial request at all.

I know for a fact most website vendors would have just completed the request without a second thought (and probably taken awhile to do so). But we care too much about our clients to let them make preventable mistakes. Blindly abiding by the client request would not have helped increase conversion or traffic on our clients’ site — so we strongly advised our client not to do it. And they listened..as a result, they didn’t add unneeded complexity to their home page that would have decreased their conversion.

Internet marketing is not rocket science; there are tried and tested methods of turning online traffic into real, tangible business. Knowing what to do is great, but knowing what not to do is equally as valuable.

Our business is conversion. Traffic. SEO. Online marketing as a whole.

Yours is selling real estate.

Mix them together? You have a winner. Virtual Results helps you do more of what works, and less of what doesn’t…

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